HGX Creative – We Incorporate Mobile Marketing and Mobile-Enabled Sites Into Our Sales Promotions

Mobile Marketing is the newest, fastest growing channel for instantaneous, one-to-one brand interaction. This new, innovative and ever-evolving way to reach your target audience with compelling messages and offers that trigger immediate action is more powerful than ever. That’s why we’re incorporating QR codes, 2-way SMS text message marketing and mobile-enabled sites into our sales promotions, sweeps, contests and traditional marketing campaigns. Why? Because traditional media alone is not nearly as effective as it once was. Mobile phones are now the center of communication for every type of media advertising.

Keep things moving with mobile marketing.
Is your brand made for mobile? We believe it is. That’s why we offer complete mobile marketing solutions that include every facet of today’s mobile technology. By taking a 360 approach to your campaign and incorporating mobile-enabled sites, QR codes and two-way SMS text message marketing into sales promotions, sweeps, contests and traditional marketing campaigns, we are able to attract the highest ROI.

Business Enterprise Mobile Marketing Technology
The HGX Mobile Suite is a white label, business enterprise mobile marketing solution. It’s safe, secure and Mobile Marketing Association approved. It is 100% free of 3rd party ads, required click-throughs and branding. What this means is that your customers will never receive content from any other brands or businesses other than yours. When your customers text to your short code, visit your mobile-enabled site or scan a QR code you’re promoting, they will never see an ad across the top of your reply page or be directed to a site where they will need to click to go to yours. Simply put, there’s no need to worry, there’s no 3rd party anything, period.

Mobile Marketing Sites
Mobile sites are websites developed in a mobile-ready format, enhanced specifically for mobile phones. They provide an extension of your brand and services to customers on the go. Pairing your mobile site to an effective interactive message, text or QR code campaign will add a new dimension to your marketing.

HGX Creative – We Incorporate QR Codes In Our Mobile Marketing Campaigns
QR codes, or quick response codes are a type of 2D bar code that can be decoded using your smart phone with a QR code reader. Most QR code readers are FREE. Once decoded, a cell phone can perform a number of functions based on the reader’s ability and the smart phone an individual is using.

Recently, QR codes have become more prevalent in marketing circles and have been integrated into both traditional and interactive campaigns. Media where QR codes have been deployed include: brochures, billboard ads, point of sale displays, direct mail pieces, business cards, print ads, sweepstakes & contests, websites, email marketing, and couponing.

QR Codes allow you to:

• Scan to Site – Provide direct access to your mobile site. Connect your mobile site to your QR code and make it easy for people to link to it. Print QR codes on product packaging for instant access to recipes and coupons. Include a QR code with your sweepstakes and print it on point of sale materials for entering to win on the go.

• Scan to PDF – Email documents on demand. Catalogs, white papers, sales sheets, special offers or anything else you want to easily get into the hands of your customers can be done using your QR code. Materials can be updated or changed on the fly.

• Scan to Win – Build leads more effectively. People scan your code to see if they’ve won. They provide first and last name, email and cell. You determine which scan wins and what they will win. Prizes and levels can be customized.

Stand out from the crowd and let us customize a QR code for you!

HGX Creative – We Incorporate Text Message Marketing In Our Mobile Marketing Campaigns.

Text Message Marketing
Text message marketing utilizes a 2-way messaging (SMS) program that allows you to capture the attention of interested individuals and then interact with them via their mobile device. Unlike personal texting we all do with friends and family, text message marketing requires the target audience to “OPT-IN” in order to target them with messages and offers directly to their cell phone.

Here’s How Text Message Marketing Works

1. We create a marketing campaign that includes a primary or secondary call-to-action that directs your target audience to TEXT your campaign keyword to you. For example: TEXT “PIZZA” to 77007 and get your FREE PIZZA COUPON!

2. Your customers see your marketing materials and they respond by sending a text message to you with your KEYWORD to the SHORT CODE.

3. When your KEYWORD is texted, your target audience has chosen to OPT-IN and will now receive your instant reply. You keep them updated with special offers and promotions – so they stay in-the-know, while on-the-go. They can easily opt out at any time by texting the word STOP as their reply.

Once you’ve established a 2-way relationship, keep them engaged, give them value, listen and learn. Take a poll. Offer a discount. Send a coupon. Collect donations. Run a contest. Send a reminder notice. Announce an event.

Mobile Marketing is a powerful marketing tool. Text message marketing strategies can be used to:

PROMOTE: Send details of your weekend sale via text message; inform them of a new product launch.

ALERT: Company communications, weather, scores, newsletter headlines, daily sayings or birthday wishes.

CAPTURE: Capture info into your database by making an offer in exchange for info. “Sign up to get discounts and free product samples”.

ADVERTISE: Market virally by promoting the forwarding of your message.

ENGAGE: Run polls, quizzes, voting campaigns, chat and “text to enter” contests.

OFFER: Make games, ringtones, images and apps available to download for promotion.